Keratin Treatment in Chicago

A keratin treatment is the longer-lasting, deeper-acting version of a smoothing treatment. It infuses the hair with keratin protein and seals it in with heat, dramatically reducing frizz, cutting blow-dry time in half, and giving you hair that cooperates with you instead of against you. Results last 3–6 months.

How it works

We apply a keratin formula throughout the hair, then use a flat iron at a specific temperature to bond the protein into the shaft. The treatment fills gaps in the cuticle that cause frizz and roughness, leaving the surface smooth and the interior stronger. Your curl pattern relaxes but doesn’t disappear — think of it as turning the volume down on your frizz by about 70%.

The trade-offs

The appointment takes 2–4 hours. Most formulas require you to avoid washing your hair or putting it up for 48–72 hours afterward. Those first few days are annoying — I won’t pretend otherwise. After that, you’re in the best hair stretch of your life for months.

We only use formaldehyde-free formulations. If that’s a concern — and it should be — ask us what product we use. We’re happy to tell you.

Keratin vs. Brazilian Blowout

A Brazilian Blowout is faster, has no waiting period, but lasts 10–12 weeks instead of 3–6 months. If you want maximum duration, go keratin. If you can’t deal with the post-treatment restrictions, go Brazilian Blowout. We’ll help you choose during the consultation.

Pricing

The Keratin Smoothing Treatment at Reverie starts at $500. We also offer a Keratin Blowout from $150 and Color Lock Keratin from $150 — your stylist will recommend the right option for your hair at your consultation, with an exact written quote before we begin.

Book a keratin treatment at Reverie Salon, River North, Chicago.