This Is A Blow Dry Primer
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If you blow-dry your own hair at home, this is the step you’re probably missing. It’s a leave-in spray that primes the hair before heat — it protects against your dryer and iron, builds an anti-humidity barrier, and adds shine, so your blowout looks better and lasts longer. It also cuts down drying time, which I appreciate behind the chair.
I reach for it on almost every blow-dry, and it’s a smart buy if Chicago humidity tends to undo your style by lunch. Mist it through damp, towel-dried hair, comb it through, then dry as usual. Ask me about it at your next visit to Reverie Salon in River North.
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