{"product_id":"milbon-blonde-plus-nourishing-violet-treatment-7-1oz","title":"Milbon Blonde Plus Nourishing Violet Treatment 7.1oz","description":"\u003cp\u003eThe conditioning half of Milbon's Blonde Plus duo, and the step most blondes skip. Where the violet shampoo neutralizes brass while it cleanses, this one keeps toning while it actually conditions — which is the difference between blonde that stays cool and blonde that goes cool and straw-like.\u003c\/p\u003e\u003cp\u003eMilbon builds it on evening primrose extract and hydrolyzed keratin to rebuild protein in hair that's been through lightening, with their Internal Reflector technology for shine. The toning itself comes from a violet pigment, so a little goes a long way on very light or pre-lightened hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use — our guidance, not Milbon's:\u003c\/strong\u003e Work it through wet hair after the Nourishing Violet Shampoo, leave for one to three minutes depending on how much brass you're fighting, then rinse. Once or twice a week is plenty for most blondes; alternate with your usual conditioner the rest of the time.\u003c\/p\u003e\u003cp\u003eIf you're a balayage or highlight client at Reverie, running the violet shampoo and treatment together is the easiest way to stretch the gap between toner appointments. See the full \u003ca href=\"\/collections\/milbon\"\u003eMilbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48977031135415,"sku":"77355","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-blonde-plus-nourishing-violet-treatment-7-1oz.jpg?v=1786569143","url":"https:\/\/www.reveriesalon.com\/products\/milbon-blonde-plus-nourishing-violet-treatment-7-1oz","provider":"Reverie Salon","version":"1.0","type":"link"}