{"title":"Milbon","description":"\u003cp\u003e\u003cstrong\u003eMilbon\u003c\/strong\u003e is the Japanese luxury hair care line our stylists reach for to fight frizz and add high-gloss shine. Shop the full range at Reverie Salon in River North, Chicago — from the Signature smoothing and anti-frizz lines that hold up to Chicago humidity to the premium Milbon Gold tier. Salon-grade formulas, delivered. Free shipping on orders over $125.\u003c\/p\u003e","products":[{"product_id":"milbon-molding-wax-7-3-5oz","title":"Milbon Molding Wax 7 3.5oz","description":"\u003cp\u003eMilbon's Molding Wax 7 is the strongest in their wax range, my pick when a style needs real sculpting and molding power. The creamy formula spreads easily for effortless control, gives a firm but reworkable finish, and still rinses clean at the end of the day.\u003c\/p\u003e\u003cp\u003eWarm a small amount between your palms and shape dry hair. Prefer a softer, more textured finish? Try Molding Wax 3 or 5. Ask your stylist at Reverie Salon in River North. This is the 3.5 oz size (level 7).\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48625162191031,"sku":"77160","price":32.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_styling_moldingwax7_070121.jpg?v=1782235515"},{"product_id":"milbon-moisture-replenishing-treatment-7-1oz","title":"Milbon Moisture Replenishing Treatment 7.1oz","description":"\u003cp\u003eThis is the conditioning partner to Milbon's Replenishing Shampoo, made for dry and damaged hair. It weightlessly floods the hair with moisture while sealing the cuticle, so strands look luminous, feel soft, and your color reads richer.\u003c\/p\u003e\u003cp\u003eIt rinses clean without weighing hair down, which is why I recommend it even for finer textures that need hydration. Use it after the Replenishing Shampoo and ask about it at Reverie Salon in River North. This is the 7.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48727046619319,"sku":"77074","price":42.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_moisture_replenishingtreatment_100420.jpg?v=1782235408"},{"product_id":"milbon-gold-indulging-hydration-treatment-7-1oz","title":"Milbon Gold Indulging Hydration Treatment 7.1oz","description":"\u003cp\u003eThis is the conditioner in Milbon's luxury Indulging Hydration line, and it's the one that leaves hair feeling velvety. It uses skincare-grade PCA humectants plus olive squalane and emollient oils to deeply hydrate and nourish, restoring how well the hair holds onto moisture rather than just sitting on the surface.\u003c\/p\u003e\u003cp\u003eUse it after the Indulging Hydration Shampoo for dry or dehydrated hair. Ask your stylist at Reverie Salon in River North whether the Gold line suits you. This is the 7.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48727096393911,"sku":"5745","price":59.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-indulging-treat.jpg?v=1782235558"},{"product_id":"milbon-anti-frizz-defrizzing-shampoo-1-7oz","title":"Milbon Anti-Frizz Defrizzing Shampoo 1.7oz","description":"\u003cp\u003eThis is the travel size of one of my favorite humidity fighters. Milbon's Defrizzing Shampoo cleanses gently and balances the hair's internal moisture so frizz stays down and waves and curls look defined, and at 1.7 oz it's TSA-friendly for trips or the gym bag.\u003c\/p\u003e\u003cp\u003eIt's a great way to test the Anti-Frizz line before committing to a full bottle. Pair it with the Defrizzing Treatment, and ask us about it at Reverie Salon in River North.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48727203446967,"sku":"77118","price":10.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/affbfc58510b964d8a8a1247d9b5d5ce.jpg?v=1782747650"},{"product_id":"milbon-anti-frizz-defrizzing-shampoo-6-8oz","title":"Milbon Anti-Frizz Defrizzing Shampoo 6.8oz","description":"\u003cp\u003eIf Chicago humidity turns your hair into a frizz halo by noon, this is where I'd start. Milbon's Defrizzing Shampoo cleanses gently while balancing the moisture inside the hair, so frizz calms down and waves and curls actually look defined instead of puffy.\u003c\/p\u003e\u003cp\u003eIt's lightweight, never stripping, and a favorite of mine for frizz-prone hair of every texture. Follow it with the matching Defrizzing Treatment for the best result, and ask your stylist at Reverie Salon in River North whether the Anti-Frizz line is right for you. This is the full 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48727310434487,"sku":"77114","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/54c49bd42ce550648b7c3ee7e3574226.jpg?v=1782747653"},{"product_id":"milbon-anti-frizz-defrizzing-treatment-1-8oz","title":"Milbon Anti-Frizz Defrizzing Treatment 1.8oz","description":"\u003cp\u003eThis is the conditioning half of Milbon's Anti-Frizz duo, in a travel size. The lightweight defrizzing conditioner hydrates and seals the hair so moisture stays balanced, frizz stays controlled, and waves and curls look smooth and defined, all without any heaviness.\u003c\/p\u003e\u003cp\u003eUse it after the Defrizzing Shampoo, especially in Chicago's damp, unpredictable weather. Ask your stylist at Reverie Salon in River North if it's a fit for your hair. This is the 1.8 oz travel size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48727425646775,"sku":"77124","price":12.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/ff67d9bf096ef227e4f873d5028c4124.jpg?v=1782747656"},{"product_id":"milbon-anti-frizz-humidity-blocking-oil-4-1oz","title":"Milbon Anti-Frizz Humidity Blocking Oil 4.1oz","description":"\u003cp\u003eThis one is made for Chicago summers. Milbon's Humidity Blocking Oil is a featherlight leave-in blend of five botanical oils, jojoba, argan, baobab, olive, and shea, that locks moisture into the hair and keeps humidity from getting in and puffing it up. It also adds heat protection before you blow-dry or iron.\u003c\/p\u003e\u003cp\u003eI use it to define waves and curls or just to keep a smooth blowout smooth. Work a few drops through damp or dry hair, focusing on mid-lengths and ends. Ask about it at Reverie Salon in River North. This is the 4.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48727713415351,"sku":"77126","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_antifrizz_humidityblockingoil_100820.jpg?v=1782235360"},{"product_id":"milbon-curl-care-control-gel-4-4-2oz","title":"Milbon Curl Care Control Gel 4 4.2oz","description":"\u003cp\u003eFor curls and waves that need definition without the crunch, this is the gel I recommend. Milbon's Curl Control Gel shapes and defines with flexible, long-lasting hold and a curl-defining polymer that boosts bounce and movement, while its Cuticle Enhancing Technology and SSVR-Silk nourish so curls look healthier, not stiff or sticky.\u003c\/p\u003e\u003cp\u003eRake it through wet hair and scrunch, then air-dry or diffuse. Ask your stylist at Reverie Salon in River North if it's right for your curl pattern. This is the 4.2 oz size (level 4).\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48727820402871,"sku":"78218","price":36.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_curl_controlgel_4_tube_ol_01202025_800x1200_59b854a7-c0b8-4889-9f3f-9a111ea30bd9.jpg?v=1782235511"},{"product_id":"milbon-gold-enhancing-vivacity-shampoo-6-8oz","title":"Milbon Gold Enhancing Vivacity Shampoo Soften 6.8oz","description":"\u003cp\u003eMilbon Gold's Enhancing Vivacity line treats the scalp like skincare — the idea being that healthier hair starts at the root. This is \u003cstrong\u003eSoften\u003c\/strong\u003e, the apricot-oil formula we reach for on dry, tight scalps. It purifies and rebalances without stripping, so the scalp feels comfortable and the lengths stay soft and light.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Massage into a wet scalp, let the lather sit for a minute, then rinse thoroughly and follow with the Enhancing Vivacity Treatment.\u003c\/p\u003e\u003cp\u003eIf your scalp runs oily rather than dry, ask your stylist at Reverie Salon in River North about the Refine formula instead. This is the 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48727894458551,"sku":"5821","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-ev-shampoo-s.jpg?v=1782331197"},{"product_id":"milbon-gold-enhancing-vivacity-treatment-7-1oz","title":"Milbon Gold Enhancing Vivacity Treatment 7.1oz","description":"\u003cp\u003eThis is the scalp-and-hair conditioner from Milbon Gold's luxury Enhancing Vivacity line. Enriched with fine black truffle, prized for its nourishing properties, it soothes the scalp while replenishing moisture through the hair, supporting the root-to-end scalp wellness the line is built around.\u003c\/p\u003e\u003cp\u003eUse it after the Enhancing Vivacity Shampoo. Ask your stylist at Reverie Salon in River North if the Gold line is right for you. This is the 7.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48727985225911,"sku":"5883","price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-ev-treatment.jpg?v=1782235638"},{"product_id":"milbon-gold-illuminating-glow-oil-2oz","title":"Milbon Gold Illuminating Glow Oil 2oz","description":"\u003cp\u003eThis is the finishing touch in Milbon's luxury Illuminating Glow line. A marula oil leave-in that does double duty, it makes hair tangle-free and easy to style while protecting from heat, then doubles as a finisher that amplifies the luminous, light-reflecting shine the Glow line is known for.\u003c\/p\u003e\u003cp\u003eSmooth a few drops through damp hair before styling, or over dry hair to finish; a little goes a long way. Ask about the Gold line at Reverie Salon in River North. This is the 2 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728051318967,"sku":"5765","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbongold_illuminating-glow-oil.jpg?v=1782235591"},{"product_id":"milbon-gold-illuminating-glow-shampoo-6-8oz","title":"Milbon Gold Illuminating Glow Shampoo 6.8oz","description":"\u003cp\u003eIf shine is what you're after, this is the Milbon Gold I'd point you to. The Illuminating Glow Shampoo is enriched with marula oil and works to repair the cuticle layer so hair regains its natural ability to reflect light, delivering instant sleekness and a genuinely luminous, glassy shine.\u003c\/p\u003e\u003cp\u003eIt's a luxury cleanser for dull, light-starved hair. Follow with the Illuminating Glow Treatment, and ask your stylist at Reverie Salon in River North about the Gold line. This is the 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728108957879,"sku":"5753","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbongold_illuminating-glow-shampoo.jpg?v=1782235559"},{"product_id":"milbon-gold-illuminating-glow-treatment-7-1oz","title":"Milbon Gold Illuminating Glow Treatment 7.1oz","description":"\u003cp\u003eThis is the conditioner in Milbon's luxury Illuminating Glow line, made to give dull hair its shine back. Enriched with marula oil, it repairs the cuticle so hair reflects light the way healthy hair should, leaving it sleek, smooth, and luminous.\u003c\/p\u003e\u003cp\u003eUse it after the Illuminating Glow Shampoo for the full glassy-shine effect. Ask your stylist at Reverie Salon in River North if the Gold line is right for you. This is the 7.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728166891703,"sku":"5759","price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbongold_illuminating-glow-treatment.jpg?v=1782235593"},{"product_id":"milbon-gold-indulging-hydration-primer-2-1oz","title":"Milbon Gold Indulging Hydration Primer 2.1oz","description":"\u003cp\u003eThis is the leave-in step of Milbon's luxury Indulging Hydration line. Boosted by hydrating PCA, it locks moisture into the hair and shields it from heat, so styling is smoother and the finish is touchably soft. Olive squalane and emollient oils work deeper to restore the hair's own moisture pathways.\u003c\/p\u003e\u003cp\u003eSmooth a small amount through damp hair before you blow-dry; it's a beautiful daily treatment for dry hair. Ask about the Gold line at Reverie Salon in River North. This is the 2.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728266670263,"sku":"5751","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbongold03166.jpg?v=1782235557"},{"product_id":"milbon-gold-indulging-hydration-shampoo-6-8oz","title":"Milbon Gold Indulging Hydration Shampoo 6.8oz","description":"\u003cp\u003eMilbon Gold is the brand's luxury tier, and the Indulging Hydration Shampoo is pure indulgence for dry hair. It works into a rich, cushiony lather that cleanses gently while naturally derived glycerin, olive squalane, and emollient oils rebuild the hair's ability to actually hold onto moisture, not just coat it.\u003c\/p\u003e\u003cp\u003eHair comes out softer and healthier-feeling from the first wash. Follow with the Indulging Hydration Treatment, and ask your stylist at Reverie Salon in River North whether the Gold line is right for your hair. This is the 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728291803319,"sku":"5739","price":50.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbongold03177.jpg?v=1782235556"},{"product_id":"milbon-gold-vitalizing-dimension-primer-2-1oz","title":"Milbon Gold Vitalizing Dimension Primer 2.1oz","description":"\u003cp\u003eThis is the blow-dry leave-in from Milbon's luxury Vitalizing Dimension line. It shields hair from heat while gotu kola extract makes it more manageable and easier to style, and keratin with chamomile builds protein density in the outer layer so you blow-dry in elegant body and bounce that lasts.\u003c\/p\u003e\u003cp\u003eWork a small amount through damp hair before styling; it's lovely for fine or aging hair that falls flat. Ask about the Gold line at Reverie Salon in River North. This is the 2.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728374116535,"sku":"5779","price":60.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbgoldvitalizingdimensionprimer2.1oz.jpg?v=1782235633"},{"product_id":"milbon-gold-vitalizing-dimension-shampoo-6-8oz","title":"Milbon Gold Vitalizing Dimension Shampoo 6.8oz","description":"\u003cp\u003eMilbon Gold's Vitalizing Dimension line is built for hair that's lost its bounce with age, and this amber cleansing gel is where it starts. Purple coneflower extract reenergizes the elasticity of each strand, while keratin and chamomile increase protein density in the outer layer, the part responsible for hair's spring and resilience.\u003c\/p\u003e\u003cp\u003eIt's a luxury pick for fine, limp, or aging hair that needs body from within. Follow with the Vitalizing Dimension Treatment, and ask your stylist at Reverie Salon in River North. This is the 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728456265911,"sku":"5767","price":50.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbgoldvitalizingdimensionshamp6.8oz.jpg?v=1782235595"},{"product_id":"milbon-gold-vitalizing-dimension-treatment-7-1oz","title":"Milbon Gold Vitalizing Dimension Treatment 7.1oz","description":"\u003cp\u003eThis is the conditioner in Milbon's luxury Vitalizing Dimension line, made to give fine or aging hair body without sacrificing softness. Shea butter creates a balance of inner strength and flexibility, while keratin and chamomile boost the protein density that gives hair its bounce and resilience.\u003c\/p\u003e\u003cp\u003eUse it after the Vitalizing Dimension Shampoo for fuller, springier hair. Ask your stylist at Reverie Salon in River North whether the Gold line is right for you. This is the 7.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728522096823,"sku":"5773","price":59.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbgoldvitalizingdimensiontreatment7.1ozhero.jpg?v=1782235636"},{"product_id":"milbon-molding-wax-3-3-5oz","title":"Milbon Molding Wax 3 3.5oz","description":"\u003cp\u003eMilbon's Molding Wax 3 is the lightest in their wax range, and it's the one I grab for soft texture and separation, think piecey, lived-in styles rather than rigid hold. The creamy texture spreads easily, stays reworkable through the day, and rinses clean at night.\u003c\/p\u003e\u003cp\u003eWarm a little between your palms and work through dry hair. Want more hold? We also carry Molding Wax 5 and 7, so ask your stylist at Reverie Salon in River North. This is the 3.5 oz size (level 3).\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728628822199,"sku":"77158","price":32.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_styling_moldingwax3_070121.jpg?v=1782235513"},{"product_id":"milbon-reawaken-renewing-primer-4-2oz","title":"Milbon Reawaken Renewing Primer 4.2oz","description":"\u003cp\u003eReawaken is Milbon's line for hair that's starting to feel its age, drier, duller, harder to manage, and this leave-in primer is the heart of it. Their Renewing Technology brings back shine, hydration, and manageability, while Surface Sealing Technology and tamarind gum help the results last longer between washes.\u003c\/p\u003e\u003cp\u003eSmooth it through damp hair before styling; it's a lovely everyday treatment for mature or stressed hair. Ask about it at Reverie Salon in River North. This is the 4.2 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728784994487,"sku":"77334","price":44.4,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/040623_milbon_reawaken_renewing_primer.jpg?v=1782235455"},{"product_id":"milbon-repair-blowout-primer-fine-4-2oz","title":"Milbon Restorative Blowout Primer Fine 4.2oz","description":"\u003cp\u003eThis is a leave-in I love for prepping hair before heat. Milbon's Restorative Blowout Primer (Fine formula, for fine to medium hair) is a lightweight repair cream that uses Dual-Repair Technology to strengthen the hair and make blowouts smoother, faster, and longer-lasting, with built-in heat protection.\u003c\/p\u003e\u003cp\u003eWork it through damp hair before you blow-dry. Coarse hair? We carry the Coarse version too, so ask your stylist at Reverie Salon in River North which one is right for you. This is the 4.2 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728859345079,"sku":"77105","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_repair_restorativeblowoutprimer_fine_100420.jpg?v=1782235453"},{"product_id":"milbon-repair-restorative-treatment-7-1oz","title":"Milbon Repair Restorative Treatment 7.1oz","description":"\u003cp\u003eWhen hair is genuinely fried, from bleach, heat, or years of color, this is the conditioner I trust. Milbon's Restorative Treatment uses their Dual-Repair Technology and cationized keratin to rebuild damaged hair from the inside, bringing back elasticity and resilience so strands stop snapping and start behaving.\u003c\/p\u003e\u003cp\u003eYou'll feel the difference in how hair detangles and holds a style. Use it after the Restorative Shampoo, and ask your stylist at Reverie Salon in River North if your hair needs this level of repair. This is the 7.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728917409975,"sku":"77099","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_repair_restorativetreatment_100420.jpg?v=1782235451"},{"product_id":"milbon-smoothing-shampoo-coarse-6-8oz","title":"Milbon Smoothing Shampoo Coarse 6.8oz","description":"\u003cp\u003eMilbon's Smoothing Shampoo in the Coarse formula is one I reach for with clients who have thick, coarse, or unruly hair that never quite feels smooth. It cleanses gently while improving the texture of every strand, so hair comes out silky, soft, and easier to manage, not stripped.\u003c\/p\u003e\u003cp\u003eChicago humidity is rough on coarse hair, and this is a great first step toward a sleeker, more polished finish. Follow it with the matching conditioner, and ask your stylist at Reverie Salon in River North whether the Coarse, Medium, or Fine formula suits you best. This is the standard 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48728991465655,"sku":"77031","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_smooth_smoothingshampoo_coarsehair_100420.jpg?v=1782235404"},{"product_id":"milbon-smooth-softening-oil-coarse-4-1","title":"Milbon Smooth Softening Oil Coarse 4.1oz","description":"\u003cp\u003eThis is Milbon's Luminous Softening Oil, the coarse-hair member of the Smooth line, and it's a beautiful finishing oil for thick or unruly hair. Enriched with baobab oil and olive squalane, it softens and tames coarse texture so hair moves more freely, looks glossy, and feels flexible instead of stiff. It also adds heat protection.\u003c\/p\u003e\u003cp\u003eI like a few drops on damp hair before a blowout, or smoothed through dry ends for shine. (Fine to medium hair? Ask us about the Luminous Bodifying Oil instead.) Stop in at Reverie Salon in River North to find your match. This is the 4.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48729073778871,"sku":"77056","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_smooth_luminoussofteningoil_100420.jpg?v=1782235405"},{"product_id":"milbon-thickening-mist-4-6-4oz","title":"Milbon Thickening Mist 4 6.4oz","description":"\u003cp\u003eThis is a blow-dry mist I reach for on fine hair that needs body. Milbon's Thickening Mist plumps up each strand and adds elasticity for flexible, long-lasting hold, and because it's infused with honey and panthenol, it adds shine and heat protection too, without ever getting stiff or crunchy.\u003c\/p\u003e\u003cp\u003eMist it on damp hair and blow-dry for fuller, more controlled results. Ask your stylist at Reverie Salon in River North how to work it in. This is the 6.4 oz size (level 4 hold).\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48729172705463,"sku":"77155","price":36.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_styling_thickening-mist-4_100120.jpg?v=1782235507"},{"product_id":"milbon-volumizing-shampoo-6-8oz","title":"Milbon Volumizing Shampoo 6.8oz","description":"\u003cp\u003eIf your hair is fine or goes limp by the afternoon, this is the shampoo I'd put you on. Milbon's Volumizing Shampoo gently clears away residue and buildup that weigh hair down, while persimmon tannin strengthens the cuticle, so you get real, touchable body and bounce instead of a stiff, sprayed kind of volume.\u003c\/p\u003e\u003cp\u003eFollow it with the Volumizing Treatment for the full effect, and ask your stylist at Reverie Salon in River North if the Volume line fits your hair. This is the 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48729230672055,"sku":"77127","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_volume_volumizingshampoo_100420.jpg?v=1782235457"},{"product_id":"milbon-wave-enhancing-mousse-4-7-1oz","title":"Milbon Wave Enhancing Mousse 4 7.1oz","description":"\u003cp\u003eThis is my Day-Two curl rescue. Milbon's Wave Enhancing Mousse, enriched with shea butter and beeswax, revives natural curls and waves that have gone flat or dull, taming frizz and fighting humidity while it adds definition and a soft, touchable hold.\u003c\/p\u003e\u003cp\u003eScrunch it into damp or dry hair to refresh your shape without starting over, perfect for Chicago's humid stretches. Ask about it at Reverie Salon in River North. This is the 7.1 oz size (level 4).\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48729305022647,"sku":"77164","price":36.4,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_styling_waveenhancingmousse4_070121.jpg?v=1782235509"},{"product_id":"milbon-moisture-replenishing-shampoo-6-8oz","title":"Milbon Moisture Replenishing Shampoo 6.8oz","description":"\u003cp\u003eMilbon's Replenishing Shampoo is my pick for hair that feels dry, thirsty, or color-tired. It builds a rich, gentle lather that puts moisture back into the hair, so it comes out looking luminous and your color looks more vibrant instead of dull.\u003c\/p\u003e\u003cp\u003eIt's gentle enough to use often, which dry and color-treated hair really benefits from against Chicago's hard water. Follow with the matching Replenishing Treatment, and ask your stylist at Reverie Salon in River North if the Moisture line is right for you. This is the 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48729406832823,"sku":"77068","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_moisture_replenishingshampoo_100420.jpg?v=1782235407"},{"product_id":"milbon-anti-frizz-defrizzing-treatment-7-1oz","title":"Milbon Anti-Frizz Defrizzing Treatment 7.1oz","description":"\u003cp\u003eSummer humidity's worst enemy. \u003cstrong\u003eMilbon Anti-Frizz Defrizzing Treatment\u003c\/strong\u003e is the rinse-out conditioner our stylists reach for on frizz-prone, wavy, and curly hair. It weightlessly hydrates, drives moisture deep into the strand, and seals it in — so frizz stays down and shine stays up. Hair comes out softer, smoother, and genuinely more manageable, with none of the heavy, greasy weight.\u003c\/p\u003e\u003cp\u003ePowered by Milbon's featherlight blend of botanical oils, it defines waves and curls while taming the flyaways Chicago humidity loves to create. Pair it with the Milbon Anti-Frizz Defrizzing Shampoo for best results.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, squeeze out excess water, apply from mid-length to ends, and massage in for 30 seconds until hair feels soft and smooth. Rinse thoroughly.\u003c\/p\u003e\u003cp\u003eSalon-grade Milbon, hand-picked by the team at Reverie Salon in River North, Chicago. Free shipping on orders over $125.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48759990780087,"sku":"77120","price":42.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/8aa29e43c763912b0c20f6bd57524246.jpg?v=1782747659"},{"product_id":"milbon-gold-enhancing-vivacity-shampoo-refine-6-8oz","title":"Milbon Gold Enhancing Vivacity Shampoo Refine 6.8oz","description":"\u003cp\u003eMilbon Gold's Enhancing Vivacity line treats the scalp like skincare — the idea being that healthier hair starts at the root. This is \u003cstrong\u003eRefine\u003c\/strong\u003e, the formula we reach for on scalps that run oily or feel weighed down a day or two after washing. Ionized surfactants lift buildup and impurities so the scalp is genuinely clean and the roots stay light.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Massage into a wet scalp, let the lather sit for a minute, then rinse thoroughly and follow with the Enhancing Vivacity Treatment.\u003c\/p\u003e\u003cp\u003eIf your scalp runs dry and tight rather than oily, ask your stylist at Reverie Salon in River North about the Soften formula instead. This is the 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48781552058551,"sku":"5771","price":50.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-ev-shampoo-r.jpg?v=1785593684"},{"product_id":"milbon-volumizing-treatment-7-1oz","title":"Milbon Volumizing Treatment 7.1oz","description":"\u003cp\u003eThe conditioner we reach for when fine hair needs moisture but can't afford the weight. Milbon's \u003cstrong\u003eVolumizing Treatment\u003c\/strong\u003e conditions and detangles while persimmon tannin firms the strand from within — so hair feels soft but still stands up, instead of going flat and coated.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, squeeze out excess water, work through mid-lengths and ends, leave for a minute, then rinse thoroughly. Pair it with the matching Milbon Volumizing Shampoo.\u003c\/p\u003e\u003cp\u003eIf your hair goes limp by mid-afternoon, this is the first swap we'd make. This is the 7.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48855503306935,"sku":"77133","price":42.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_volume_volumizingtreatment_100420.jpg?v=1785594318"},{"product_id":"milbon-wave-defining-cream-1-4-2oz","title":"Milbon Wave Defining Cream 1 4.2oz","description":"\u003cp\u003eMilbon's \u003cstrong\u003eWave Defining Cream 1\u003c\/strong\u003e is the styling cream we hand to clients whose waves need encouragement rather than control. Naturally derived botanical oils and glycerin condition unruly texture while delivering real definition and shine, with a soft hold that stays touchable instead of going stiff or crunchy.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Work through damp hair from mid-length to ends. Air dry or diffuse for defined waves; blow it out for a sleeker finish — it's flexible enough to go either direction.\u003c\/p\u003e\u003cp\u003eGenuinely useful in Chicago humidity, where wave patterns tend to give up by lunch. This is the 4.2 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48855504289975,"sku":"77163","price":32.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_styling_wavedefiningcream1_070121.jpg?v=1785594320"},{"product_id":"milbon-heat-protective-mist-4-1oz","title":"Milbon Repair Heat Protective Mist 4.1oz","description":"\u003cp\u003eMilbon's \u003cstrong\u003eRepair Heat Protective Mist\u003c\/strong\u003e does two jobs at once — it repairs heat-stressed hair and shields it before you add more heat. The clever part is the heat-activated keratin: your blow-dryer or iron is what triggers it, so the repair bonds into the hair as you style instead of just sitting on the surface.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Mist through towel-dried hair before blow-drying, or use it on dry hair as a daily leave-in. Comb through so it lands evenly from mid-length to ends.\u003c\/p\u003e\u003cp\u003eIf you blow-dry most days — and in Chicago winters most of us do — this is the one product we'd insist on. This is the 4.1 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48855504847031,"sku":"78155","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_repair_heat-protective-mist-120_07-21-21_digital.jpg?v=1785594652"},{"product_id":"milbon-scalp-purifying-gel-shampoo-6-8oz","title":"Milbon Scalp Purifying Gel Shampoo 6.8oz","description":"\u003cp\u003eWe reach for Milbon's Scalp Purifying Gel Shampoo when a scalp needs a proper reset — oily roots, product buildup, and the film Chicago's hard water leaves behind. The clear gel lathers rich, lifts away excess oil at the root, and rinses clean without stripping your lengths.\u003c\/p\u003e\n\u003cp\u003eUse it in place of your usual shampoo two or three times a week: massage into a wet scalp, let the lather work for a minute, then rinse thoroughly and condition mid-length to ends. If you use dry shampoo often, this is the one we'd hand you.\u003c\/p\u003e\n\u003cp\u003ePair it with the rest of \u003ca href=\"\/collections\/milbon\"\u003eour Milbon collection\u003c\/a\u003e for the full routine.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48862321639607,"sku":"77139","price":32.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_scalp_purifinggelshampoo_100420.jpg?v=1784438541"},{"product_id":"milbon-scalp-hydrating-treatment-7-1oz","title":"Milbon Scalp Hydrating Treatment 7.1oz","description":"\u003cp\u003eMilbon's Scalp Hydrating Treatment is the conditioner we recommend when a scalp feels dry and tight but the hair can't handle anything heavy. It moisturizes from the scalp down, so roots stay soft and comfortable instead of coated.\u003c\/p\u003e\n\u003cp\u003eAfter shampooing, work it through from scalp to ends, leave it for a minute or two, then rinse well. Once radiator season hits and Chicago winters dry everything out, this becomes our go-to behind the chair.\u003c\/p\u003e\n\u003cp\u003eRound out your routine with \u003ca href=\"\/collections\/milbon\"\u003eour Milbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48862321672375,"sku":"77145","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_scalp_hydreatintreatment_100420.jpg?v=1784438548"},{"product_id":"milbon-repair-blowout-primer-coarse-4-2oz","title":"Milbon Restorative Blowout Primer Coarse 4.2oz","description":"\u003cp\u003eThis is the blow-dry primer we use behind the chair on coarse, resistant hair. Milbon's Restorative Blowout Primer (Coarse) preps and softens strands so blowouts go faster, lie smoother, and hold their shape against Chicago humidity.\u003c\/p\u003e\n\u003cp\u003eSpray it evenly through towel-dried hair, comb through to distribute, then blow-dry as usual. It also helps shield hair from heat styling, so use it any time hot tools are in play.\u003c\/p\u003e\n\u003cp\u003eFind the matching shampoo and treatment in \u003ca href=\"\/collections\/milbon\"\u003eour Milbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48862321705143,"sku":"77106","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_repair_restorativeblowoutprimer_coarse_100420.jpg?v=1784438551"},{"product_id":"milbon-blonde-plus-nourishing-violet-shampoo-6-8oz","title":"Milbon Blonde Plus Nourishing Violet Shampoo 6.8oz","description":"\u003cp\u003eThe violet shampoo we hand to blondes who are tired of chasing brass. Milbon's \u003cstrong\u003eBlonde Plus Nourishing Violet Shampoo\u003c\/strong\u003e neutralizes yellow and gold tones while it cleanses, so your cool blonde or silver holds its tone between appointments instead of drifting warm.\u003c\/p\u003e\u003cp\u003eWhat sets it apart from most purple shampoos is that it conditions while it tones — MSVK and evening primrose extract help restore protein in hair that's been through lightening, and Milbon's Internal Reflector technology brings back the shine that toning products usually flatten. It detangles rather than leaving hair squeaky and stripped.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Work through wet hair and leave for one to three minutes depending on how much brass you're fighting, then rinse. Once or twice a week is plenty for most blondes — alternate with your regular shampoo. Follow with the matching Nourishing Violet Treatment.\u003c\/p\u003e\u003cp\u003eIf you're a balayage or highlight client at Reverie, this is the single easiest thing you can do to stretch the time between toner appointments. This is the 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48937029304503,"sku":"77350","price":32.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbbrandblondeplusshamp6.8ozhero.jpg?v=1785594199"},{"product_id":"milbon-smoothing-shampoo-for-fine-hair-6-8oz","title":"Milbon Smoothing Shampoo Fine 6.8oz","description":"\u003cp\u003eThe fine-hair formula of Milbon's \u003cstrong\u003eSmoothing Shampoo\u003c\/strong\u003e. It improves overall texture and leaves every strand silky and soft — but it's weighted for fine hair, so you get the smoothness and the slip without the flatness a richer smoothing shampoo would leave behind.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Massage through wet hair, rinse thoroughly, and follow with the matching Smoothing Treatment in your hair type.\u003c\/p\u003e\u003cp\u003eMilbon builds this one in three weights — Fine, Medium, and Coarse. If your hair is thick or resistant, ask us about the Coarse version instead. This is the 6.8 oz size.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48937057190071,"sku":"77019","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_smooth_smoothingshampoo_finehair_100420.jpg?v=1785594654"},{"product_id":"milbon-smoothing-shampoo-medium-hair-6-8oz","title":"Milbon Smoothing Shampoo Medium 6.8oz","description":"\u003cp\u003eMilbon builds its Smoothing Shampoo in three weights — Fine, Medium, and Coarse — and Medium is the one that suits most people. It's the everyday choice for hair with normal density that still frizzes, roughs up, or just never feels quite smooth after washing.\u003c\/p\u003e\u003cp\u003eThe formula is built on SSVR-Silk, Milbon's silk complex, with squalane and soluble collagen to smooth the cuticle surface. It cleanses without stripping, so hair comes out silky and easy to comb rather than squeaky.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Wet hair and scalp thoroughly for a full 90 seconds before you lather — Milbon is specific about this, and it genuinely changes how the product performs. Emulsify between your palms, then work gently through hair and scalp. Follow with the matching Smoothing Treatment Medium.\u003c\/p\u003e\u003cp\u003eIf your hair is very fine and goes flat easily, or thick and resistant, ask your stylist at Reverie Salon in River North about the Fine or Coarse formula instead. Browse the rest of \u003ca href=\"\/collections\/milbon\"\u003eour Milbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48976882958519,"sku":"77025","price":30.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-smoothing-shampoo-medium-6-8oz.jpg?v=1786568996"},{"product_id":"milbon-smoothing-treatment-fine-7-1oz","title":"Milbon Smoothing Treatment Fine 7.1oz","description":"\u003cp\u003eThis is the lightest of Milbon's three Smoothing Treatments, and the one we hand to clients with fine hair who want smoothness without the weight that usually comes with it.\u003c\/p\u003e\u003cp\u003eThe difference is real and it's in the formula: the Fine version is built on a silk-and-silicone base — SSVR-Silk plus free hydrolyzed silk — with no macadamia oil, rosehip, or shea butter. Those richer lipids live in the Medium and Coarse versions. That's why this one smooths the cuticle and adds slip without flattening fine hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, squeeze out the excess water, apply from mid-length to ends, and massage for 30 seconds until it feels soft. Rinse thoroughly. Pair it with Smoothing Shampoo Fine.\u003c\/p\u003e\u003cp\u003eNot sure which of the three weights is yours? Ask your stylist at Reverie Salon in River North, or see the full \u003ca href=\"\/collections\/milbon\"\u003eMilbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48976942432439,"sku":"77037","price":42.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-smoothing-treatment-fine-7-1oz.jpg?v=1786568997"},{"product_id":"milbon-smoothing-treatment-medium-7-1oz","title":"Milbon Smoothing Treatment Medium 7.1oz","description":"\u003cp\u003eThe middle weight of Milbon's three Smoothing Treatments, and the one that fits the most heads. If your hair is normal density but rough, frizz-prone, or hard to comb out, start here.\u003c\/p\u003e\u003cp\u003eMedium is the only one of the three built around macadamia seed oil — it sits fourth on the ingredient list — along with hydrolyzed collagen and SSVR-Silk. That combination is why it conditions more substantially than the Fine version without going as rich as the Coarse.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, squeeze out excess water, work it through mid-lengths and ends, and massage for 30 seconds. Rinse well. Use it after Smoothing Shampoo Medium.\u003c\/p\u003e\u003cp\u003eAsk your stylist at Reverie Salon in River North if Medium is the right weight for your hair, or browse the full \u003ca href=\"\/collections\/milbon\"\u003eMilbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48976944136375,"sku":"77043","price":42.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-smoothing-treatment-medium-7-1oz.jpg?v=1786568998"},{"product_id":"milbon-smoothing-treatment-coarse-7-1oz","title":"Milbon Smoothing Treatment Coarse 7.1oz","description":"\u003cp\u003eThe richest of Milbon's three Smoothing Treatments, made for thick, coarse, resistant hair that most conditioners can't soften.\u003c\/p\u003e\u003cp\u003eThis is where the real formula difference shows up. Coarse is the only one of the three built with rosehip oil, shea butter, cholesterol and cholesteryl esters, and sodium hyaluronate — a cuticle-lipid package the Fine and Medium versions simply don't contain. That's what lets it soften and weigh down hair the lighter formulas slide right off.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, squeeze out excess water, apply mid-length to ends, massage for 30 seconds, then rinse thoroughly. Follow Smoothing Shampoo Coarse with it.\u003c\/p\u003e\u003cp\u003eIf Chicago humidity turns thick hair into a project every morning, this is the conditioner we'd put you on. Ask us at Reverie Salon in River North, or see the whole \u003ca href=\"\/collections\/milbon\"\u003eMilbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48976945348791,"sku":"77050","price":42.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-smoothing-treatment-coarse-7-1oz.jpg?v=1786568998"},{"product_id":"milbon-smooth-luminous-bodifying-oil-fine-4-1oz","title":"Milbon Smooth Luminous Bodifying Oil Fine 4.1oz","description":"\u003cp\u003eMost hair oils are the enemy of fine hair. This is the exception. Milbon's Luminous Bodifying Oil is enriched with baobab and argan oil plus collagen, and it's built to fortify and thicken fine, limp hair rather than flatten it — giving body and fullness for styling while adding shine. It also protects from heat.\u003c\/p\u003e\u003cp\u003eThe collagen is the actual point of difference: the Bodifying Oil contains isostearoyl hydrolyzed collagen and its coarse-hair sibling, the Luminous Softening Oil, does not. One is built to add body, the other to tame.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply to towel-dried hair from mid-length to ends. Use it as a daily leave-in, before blow-drying to prep and heat-protect, or a small amount after styling to finish with shine.\u003c\/p\u003e\u003cp\u003eIf your hair is thick or unruly rather than fine, ask your stylist at Reverie Salon in River North about the Luminous Softening Oil instead. Full range in \u003ca href=\"\/collections\/milbon\"\u003eour Milbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48976947347639,"sku":"77055","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-luminous-bodifying-oil-fine-4-1oz.jpg?v=1786568999"},{"product_id":"milbon-weightless-replenishing-mist-4-1oz","title":"Milbon Weightless Replenishing Mist 4.1oz","description":"\u003cp\u003eA leave-in for dry, brittle hair that can't take the weight of an oil. Milbon's Weightless Replenishing Mist is water-based rather than oil-based, which is exactly where the “weightless” claim comes from — it detangles and adds body and shine without coating anything.\u003c\/p\u003e\u003cp\u003eIt's packed with a free amino-acid complex plus PCA and sodium PCA, alongside Milbon's SSVR-Silk. The Moisture line it belongs to is built specifically around damage from repeated color services, which makes this a natural fit if you're in the chair for color every few weeks. It also protects from heat.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Spray onto towel-dried hair before styling. Use it as a daily leave-in, or before blow-drying to prep and heat-protect.\u003c\/p\u003e\u003cp\u003eGood pairing with the Milbon Replenishing Shampoo and Treatment — see the full \u003ca href=\"\/collections\/milbon\"\u003eMilbon collection\u003c\/a\u003e, or ask us at Reverie Salon in River North.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48976965402807,"sku":"77080","price":36.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-weightless-replenishing-mist-4-1oz.jpg?v=1786569000"},{"product_id":"milbon-repair-restorative-shampoo-6-8oz","title":"Milbon Repair Restorative Shampoo 6.8oz","description":"\u003cp\u003eThe cleansing half of the Milbon Repair line, and the one we reach for when hair is genuinely damaged — bleached, over-processed, snapping when you comb it. It cleanses gently while protecting fragile strands from friction, which matters more than people realize; a lot of breakage happens in the shower.\u003c\/p\u003e\u003cp\u003eRepair runs on what Milbon calls Dual-Repair Technology, and unlike most brand jargon this one is specific: it's SSVR-Silk combined with CMADK, a keratin protein that bonds inside the hair via disulfide bonds rather than sitting on the surface. Hair gets its elasticity and resilience back over repeated use.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Wet hair and scalp thoroughly for 90 seconds first, emulsify between your palms, then work gently through. Follow with the Restorative Treatment — the two are designed as a pair and the shampoo alone won't do it.\u003c\/p\u003e\u003cp\u003eIf you're a lightening client, this is the home-care backbone we'd build your routine on. Ask your stylist at Reverie Salon in River North, or browse \u003ca href=\"\/collections\/milbon\"\u003eour Milbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48976971235511,"sku":"77093","price":32.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-repair-restorative-shampoo-6-8oz.jpg?v=1786569141"},{"product_id":"milbon-blonde-plus-nourishing-violet-treatment-7-1oz","title":"Milbon Blonde Plus Nourishing Violet Treatment 7.1oz","description":"\u003cp\u003eThe conditioning half of Milbon's Blonde Plus duo, and the step most blondes skip. Where the violet shampoo neutralizes brass while it cleanses, this one keeps toning while it actually conditions — which is the difference between blonde that stays cool and blonde that goes cool and straw-like.\u003c\/p\u003e\u003cp\u003eMilbon builds it on evening primrose extract and hydrolyzed keratin to rebuild protein in hair that's been through lightening, with their Internal Reflector technology for shine. The toning itself comes from a violet pigment, so a little goes a long way on very light or pre-lightened hair.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use — our guidance, not Milbon's:\u003c\/strong\u003e Work it through wet hair after the Nourishing Violet Shampoo, leave for one to three minutes depending on how much brass you're fighting, then rinse. Once or twice a week is plenty for most blondes; alternate with your usual conditioner the rest of the time.\u003c\/p\u003e\u003cp\u003eIf you're a balayage or highlight client at Reverie, running the violet shampoo and treatment together is the easiest way to stretch the gap between toner appointments. See the full \u003ca href=\"\/collections\/milbon\"\u003eMilbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48977031135415,"sku":"77355","price":44.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-blonde-plus-nourishing-violet-treatment-7-1oz.jpg?v=1786569143"},{"product_id":"milbon-curl-care-leave-in-treatment-4-1oz","title":"Milbon Curl Care Leave-In Treatment 4.1oz","description":"\u003cp\u003eThe leave-in from Milbon's Curl Care line, and the one curly clients tend to keep rebuying. It hydrates, strengthens, and defines curls using a moisture-locking complex of glycerin and diglycerin that boosts how much water the hair actually holds onto — which is the whole game with curls.\u003c\/p\u003e\u003cp\u003eTwo things make it unusual. It's \u003cstrong\u003esilicone-free\u003c\/strong\u003e, unlike Milbon's Smooth oils, so it won't build up on curl patterns. And it carries shea butter and squalane alongside the glycerin complex, so it conditions as well as it defines. The line runs on Cuticle Enhancing Technology, which Milbon states is glycosyl trehalose.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use — our guidance, not Milbon's:\u003c\/strong\u003e Rake it through soaking-wet hair after conditioning, scrunch, then air-dry or diffuse. Don't towel-rough it afterward. Start with less than you think and add.\u003c\/p\u003e\u003cp\u003eGenuinely useful through a Chicago summer, when curl patterns give up by lunch. Pair it with the Curl Care Shampoo — see \u003ca href=\"\/collections\/milbon\"\u003eour Milbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48977038737591,"sku":"78216","price":42.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-curl-care-leave-in-treatment-4-1oz.jpg?v=1786569144"},{"product_id":"milbon-reawaken-renewing-shampoo-6-8oz","title":"Milbon Reawaken Renewing Shampoo 6.8oz","description":"\u003cp\u003eReawaken is Milbon's line for hair that's changed — drier, duller, less manageable than it used to be — and this is where the routine starts. Milbon describes it as timeless care: a gentle cleanse that renews shine, hydration, and manageability.\u003c\/p\u003e\u003cp\u003eIt's \u003cstrong\u003esulfate-free\u003c\/strong\u003e, built on a mild cleansing base with the same eleven-amino-acid complex Milbon uses in its Moisture line, plus PCA, sodium lactate, and echinacea extract. That's what separates Reawaken from the Moisture line — Moisture is aimed at color-service damage, Reawaken at shine and condition over time.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Wet hair and scalp thoroughly for 90 seconds before lathering, emulsify between your palms, then work through gently. Follow with the Renewing Treatment.\u003c\/p\u003e\u003cp\u003eWe also carry the Reawaken Renewing Primer if you want the full three-step. Ask at Reverie Salon in River North, or browse \u003ca href=\"\/collections\/milbon\"\u003eour Milbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48977041162423,"sku":"77324","price":34.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-reawaken-renewing-shampoo-6-8oz.jpg?v=1786569144"},{"product_id":"milbon-reawaken-renewing-treatment-7-1oz","title":"Milbon Reawaken Renewing Treatment 7.1oz","description":"\u003cp\u003eThe conditioner in Milbon's Reawaken line, and the step that does the softening. Milbon leads on evening primrose oil here — it's the named hero ingredient — with rosehip oil, tocopherol, and safflower extract alongside their SSVR-Silk and the same amino-acid complex that runs through the line.\u003c\/p\u003e\u003cp\u003eWhere the Renewing Shampoo is about a gentle, sulfate-free cleanse, this is where shine and manageability actually come back. It's a good fit for hair that has gone dry and dull over time rather than hair that's been acutely damaged — for that, we'd point you at the Repair line instead.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e After shampooing, squeeze out excess water, apply mid-length to ends, massage for 30 seconds until it feels soft, then rinse thoroughly.\u003c\/p\u003e\u003cp\u003eUse it after the Reawaken Renewing Shampoo. Ask your stylist at Reverie Salon in River North whether Reawaken or Repair is the right line for you, or see \u003ca href=\"\/collections\/milbon\"\u003eour Milbon collection\u003c\/a\u003e.\u003c\/p\u003e","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48977042997431,"sku":"77329","price":46.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon-reawaken-renewing-treatment-7-1oz.jpg?v=1786569147"},{"product_id":"milbon-curl-care-enriched-treatment-7-1oz","title":"Milbon Curl Care Enriched Treatment 7.1oz","description":"","brand":"Milbon","offers":[{"title":"Default Title","offer_id":48991614992567,"sku":"78212","price":42.4,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/files\/milbon_curlcare_tr_en_200_tube_ol_01202025_800x1200_0358c0a1-9fa6-4ec4-ad30-26dec33b4c65.jpg?v=1786815250"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0529\/9421\/2023\/collections\/milbon_antifrizz_humidityblockingoil_100820.jpg?v=1783105765","url":"https:\/\/www.reveriesalon.com\/collections\/milbon.oembed?page=3","provider":"Reverie Salon","version":"1.0","type":"link"}